Launch of a participatory campaign in support of Sherbrooke businesses
Commerce Sherbrooke and its partners announce the launch of a first participatory campaign in support of Sherbrooke businesses, called Sherbrooke – Operation Local.
Share November 12, 2020 3:00 a.m. Updated at 6:00 a.m. Share Launch of a participatory campaign in support of Sherbrooke businesses
Mélanie Noël La Tribune Commerce Sherbrooke and its partners announce the launch of a first participatory campaign in support of Sherbrooke businesses, called Sherbrooke – Operation Local. The concept is simple. Citizens are invited to purchase vouchers at a cost of $ 30 and this amount is increased by $ 10 by Commerce Sherbrooke. Five vouchers from local merchants working in retail sales can be purchased per person, with a bonus value of $ 40, via the La Ruche Estrie website or directly at the following URL address: operationolocal.ca.
“If the primary objective of this campaign is to quickly inject funds into the local economy, it also represents an opportunity to educate the Sherbrooke population about local purchasing at the dawn of the holiday season,” says Charles- Olivier Mercier, General Manager of Commerce Sherbrooke. We have a collective responsibility to ensure the sustainability of the businesses that we love so much. Actively supporting our local businesses pays off for us all. “
This collective initiative aims to quickly inject $ 100,000 into the local economy, ie $ 75,000 invested by citizens and $ 25,000 by Commerce Sherbrooke.
As part of the economic recovery plan of the City of Sherbrooke and benefiting from the support of local partners such as Énergie 106.1, 102.7 Rouge and Précision Acura, the Sherbrooke – Operation local campaign brings together some fifty local businesses working in the field of retail trade.
A wide variety of businesses, such as fashion, sports and leisure boutiques, delicatessens and gourmet shops, are taking part in the initiative. The list of these will be available on the campaign page, on the La Ruche Estrie website.
The quantity of vouchers available is limited, as is the duration of the campaign, which is three weeks, starting this Thursday, starting at 7 a.m.