Twitter will allow the sale of press articles individually, announces Elon Musk

Twitter will allow the sale of press articles by unit, announces Elon Musk

As soon as possible, Twitter will launch a new feature allowing publishers media outlets to sell their articles individually to social network users.

This is a model that several platforms have tried to adopt in the past, but whose economic viability remains to be demonstrated. The Twitter boss made the announcement on Saturday, via a tweet.

“Starting next month, this platform will allow media publishers to charge readers, article by article, with the click of a button. This will allow users who do not take a monthly subscription to pay a higher price per article when they want to read an article occasionally,” Elon Musk tweeted.

The entrepreneur believes this addition will establish a “win-win for media and readers.” /1652349875017879552?ref_src=twsrc%5Etfw

Elon Musk didn’t say what the cost of this new feature would be and didn’t provide detailed information about how it will work.

Note that the Danish startup Blendle had tried to set up a similar model, allowing the purchase of journalistic content, before failing in 2020 and being acquired by the French group Cafeyn.

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